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TikTok Provides Viewers Control to Reduce Artificial Intelligence-Made Videos in Their Feeds

The platform is rolling out a fresh option that permits them to cut down on the volume of AI-made media appearing in their feeds. This initiative comes as the service disclosed that it presently contains over 1 thousand million content made with AI.

Trial and Implementation

The new functionality is in a pilot phase over the next few weeks before a global launch. This development comes amid a surge in AI-generated material, spurred by emerging content generation software.

AI Content on Other Platforms

Studies have shown that nearly one in 10 of the fastest-growing content creators on another major platform exclusively feature content made by AI. A considerable share of this material is classified as “AI slop”, a label for inferior, bulk-generated content that is often nonsensical or dreamlike.

“We know from our community that numerous viewers like content made with AI tools, including AI artwork to science explainers, and we intend to offer the community the option to see more or less of that, based on their own likes,” said a spokesperson.

Volume and Proportions

TikTok announced that there are now 1.3bn videos on its service identified as AI-generated. In total, in excess of 100 million videos are added to the app every day, making AI content a minor portion of its total content library.

How to Adjust Settings

Viewers will be in a position to reduce or increase the volume of AI-generated videos they watch by using the topic control feature in the application and choosing AI-made media. Other topics that currently be modified under the filter cover news, style, aesthetics, and movement.

Platform Guidelines

TikTok’s policies oblige content makers to label “realistic” artificially created content, and it bans harmful AI impersonations of public figures or critical incidents. Any believable AI video that is without a tag can be deleted under its community policies.

Furthermore, the platform will from now on apply an “AI-made” tag to content produced via its own AI tools, or flagged by an collaborative effort for identifying content made by AI. This step is designed to help prevent users from attempting to circumvent the disclosure requirement.

Educational Initiatives

TikTok is furthermore launching a $2 million AI literacy fund for professionals and organizations to produce educational content about ethical AI use. This initiative will assist charitable organizations specializing in training computer science.

Platform Protection

The platform has justified its content review process, during debate over intentions to make redundant a large number of content moderators in the UK. It is expected to cut 439 jobs in its trust and safety department in the UK capital, with labor groups and digital protection specialists raising concerns that staff are being displaced by automated systems.

A senior executive stated that human moderation would still have a role, but automated tools can safeguard staff by eliminating the most harmful content prior to it gets reviewed by humans. The company announced a significant reduction in disturbing and violent content seen by human moderators over the past year due to the use of its machine learning processes.

“We think that it’s essential to balance people and machines to keep the platform safe,” she said. “We’ll have people as involved in the system, but we additionally believe it’s extremely critical to minimize viewing of unsafe media as rapidly, which is where a extensive automated help is proving valuable operate efficiently.”
The writer

Victoria Kennedy

Maya Chen is a tech journalist and AI researcher with over a decade of experience covering emerging technologies and their societal impacts.

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